Jun 10, 2015 Wednesday
Université de Genève / Uni Mail - Room M4220
Boulevard du Pont-d'Arve 40, 4th floor, room M4220 - (right side from tram stop entrance) (Call 078 721 94 19 or 078 605 81 52 if not responding)
Genève CH

This is a follow-up of the course we had on May 20th. (Too much to talk about and show :)) But newcomers can catch up. --- A mini-class for people with side projects or solopreneurs. Once you make progress on creating a great product or service, you need to market it, get followers and clients. And this requires a precise set of skills. We will have a quick look at recommended strategies (website / blog, content marketing / content promotion), and end with discussing how to organize an online launch or campaign. Tips for solutions and practices such as blogging, e-mail communication, social networks, fan pages, and landing pages, as well as related productivity tools I have tested. --- Un mini-cours pour ceux qui s'investissent pour développer leurs projets, les solopreneurs, etc. Une fois que vous avez travaillé à créer un très bon produit, vous devez le promouvoir et trouver des clients. Et cela demande un ensemble de compétences spécifiques. Nous aurons un aperçu des stratégies recommandées (site web / blog, content marketing / promotion), et nous finirons avec comment organizer un lancement ou une campagne online. Astuces de solutions et pratiques telles que le blogging, l'e-mail marketing, les réseaux sociaux, les fan pages, les landing pages, ainsi que les outils de productivité associés que j'ai pu tester.

Bring one of the following:
A bottle of wine is appreciated.
A surprise.
Mention our work on your blog or twitter or facebook.
Opt-in for an experiment: I will help you create your landing page, and I will publish a case study about it.
Your smile.

About the teacher, Kamon Ayeva

I am a freelance developer. I use the Python programming language and web development tools, on a daily basis to deliver projects, mainly for webapps. I have an active interest into contributing to new entrepreneur projects, using Internet-based innovations and the open data.